A simple Google search of the term “electric cars” will bring up results that range from “will the electric car make it” to “how they will dominate in the near future. “ For serious car buyers looking for eco-friendly electric vehicles, choices have been slim. The Nissan Leaf and Chevrolet Volt are really the only mainstream electric cars at the moment; however one new car company is looking to corner the premium electric vehicle market. Tesla Motors is coming out with the Model S, a premium car that will compare with Mercedes, Lexus, BMW and other luxury brands.
Tesla Motors was founded in 2003 and released its first car, the Roadster in 2008 which wowed the market by going from 0 to 60 in 4 seconds. The Roadster is a very impressive sports car with jaw dropping performance but the $100k+ price tag put it out of reach of mainstream drivers. The price tag did not sway the eco-hip rich in Silicon Valley as they were sold with ease, generating a cult following. The new Model S is shaping up to be the mainstream answer to electric luxury, with a base of about $60,000 it will compare to well appointed traditional premium cars.
The Tesla Model S will hit 0 to 60 in 5.6 second standard, 4.5 seconds with optional packages. It will also travel 160 miles per charge standard, 300 miles with additional upgrades meaning you won’t have to worry about taking that road trip to the beach. One of the more interesting aspects is that without an engine there is ample storage and seating, with 2 rear facing child seats you can fit 5 adults and 2 children safely and comfortably. The Model S has already sold out of its first year’s production; get in line if you are interested in year 2.
A single article won’t do justice to the Tesla Model S and the other breakthroughs Tesla has brought to market. The American entrepreneurial spirit is in full swing here as the car is designed and manufactured here in the U.S., setting the stage for the world to play catch up. Tesla Motors is an eco-friendly company that is changing the way we think about cars and that’s a good thing.
Image: Tesla Motors